Strategy Acquires $1.9 Billion in Bitcoin During Market Decline

Strategy bought 22,048 Bitcoin for $1.92B, raising its holdings to 528,185 BTC ahead of a potential market impact from upcoming U.S. tariff news.

Deniz Saat

March 31, 2025 @ 10:26 AM PT

Strategy has added approximately $1.92 billion in Bitcoin to its holdings, following a recent decline in the asset’s price.

The acquisition comes ahead of a tariff-related policy announcement expected from U.S. President Donald Trump on April 2nd.

The firm purchased 22,048 Bitcoin at an average price of $86,969 per coin, according to co-founder Michael Saylor in a March 31st post on X.

$MSTR has acquired 22,048 BTC for ~$1.92 billion at ~$86,969 per bitcoin and has achieved BTC Yield of 11.0% YTD 2025. As of 3/30/2025, @Strategy holds 528,185 $BTC acquired for ~$35.63 billion at ~$67,458 per bitcoin. $STRK $STRF https://t.co/1sfyBIglnt
— Michael Saylor⚡️ (@saylor) March 31, 2025

This brings Strategy’s total Bitcoin holdings to 528,185 BTC, acquired at a total cost of approximately $35.63 billion and an average price of $67,458 per coin.

The purchase follows the company’s March 21st announcement regarding the pricing of its latest preferred stock offering. Strategy surpassed the 500,000 Bitcoin milestone on March 24th.

According to data from Saylortracker, the company’s Bitcoin holdings show an unrealized gain exceeding $7.7 billion, reflecting a position currently up more than 21%.

The acquisition coincides with heightened market attention on upcoming trade policy developments.

Trump is expected to outline reciprocal tariffs affecting key U.S. trading partners, a move analysts suggest could influence inflation expectations and investor sentiment around risk assets, including Bitcoin.