Strategy Increases Bitcoin Holdings to $73 Billion

Strategy now holds 638,985 Bitcoin worth $73 billion after a $60 million purchase, with MSTR up 140% in a year.

Deniz Saat

September 15, 2025 @ 6:17 PM PT

Strategy has raised its Bitcoin reserves to $73 billion after purchasing 525 Bitcoin for roughly $60 million at an average price of $114,562 per coin. The firm now holds 638,985 Bitcoin.

Strategy has acquired 525 BTC for ~$60.2 million at ~$114,562 per bitcoin and has achieved BTC Yield of 25.9% YTD 2025. As of 9/14/2025, we hodl 638,985 $BTC acquired for ~$47.23 billion at ~$73,913 per bitcoin. $MSTR $STRC $STRK $STRF $STRD https://t.co/DiMeJVmEVD
— Michael Saylor (@saylor) September 15, 2025

The company launched its Bitcoin treasury strategy in August 2020 with a $250 million purchase and has since reported several large acquisitions, including $450 million in late August and early September.

Public funds have also gained exposure to Bitcoin through Strategy’s stock (MSTR).

Pension funds in Arizona, California, Colorado, Florida, Louisiana, Maryland, New Jersey, Texas, and Utah reported MSTR holdings in 2024.

An executive order signed by U.S. President Donald Trump in August authorized 401(k) retirement plans to include Bitcoin and cryptocurrency, potentially expanding access further.

Alongside its stock and Bitcoin reserves, Strategy has issued preferred shares (STRF and STRK) and offers leveraged ETFs tied to its holdings.

MSTR has gained more than 140% over the past year, trading at $327.79 at publication.